WHY SO WHITE? EXPLAINING HIGH DEFINITION FOUNDATION.

Picture this. Literally. You do your make up for a night on the town. Looks pretty damn good. You go out, you dance the night away and you take loads of selfies. That's a given, right??? Got to love the selfie. I do. Somehow my 3 chins miraculously disappear!

One of many selfies my bestie and I have taken.
Evidence of my 3 chins have disappeared due to the
angling of my phone.

After a long night that takes you into the early hours of the morning; you decide to scroll through those pics - 90% selfies vs 10% pics taken by others. Looking good.....and then BOOM. What?? Why is my face so white???? Where has that fake tan disappeared to??? 

Pic Courtesy of Google Images EVEN CELEBRITIES CAN GET IT WRONG.

That's right peeps; if you don't angle that camera correctly and you are not wearing the correct foundation, you will then look like you have swallowed some nuclear chemicals (think the episode of The Simpsons when Mr Burns glows). Your face is WHITE.

Pic Courtesy of Google Images.

Don't be mistaken that its the camera's fault (it's always the camera's fault for bad pics lol). The reason for the white look is explained by yours truly and I share some tips to perfect it.

WHY SO WHITE????

In the past, foundations were formulated to include SPF in the ingredients, to protect the skin from UV rays. This complied with the recommendations from skin specialists to protect our skin continuously from harmful UV rays. Perfect one might think. Well yes it was, until amounts of SPF15+ or more were added.

Pic Courtesy of Google Images.

If your foundation contained SPF15+ or higher, chances were when the flash went off, so did your face. Meaning that the reflectors bounced off the colour and left behind a white coloured face. It was then recommended to wear foundations less that SPF15+, which kind of defeated the purpose.

 

Pic courtesy of Google Images

FOUNDATIONS AVAILABLE THAT ARE PHOTO READY.  

 

Until, the term HD arrived - HIGH DEFINITION. Manufacturer's have now updated their formulations to allow for foundation colour to be CAMERA READY - meaning there will be NO REFLECTORS BOUNCING OFF. High Definition relates to filming and photography and the way the subject actually appears in real life. Therefore, the face should not look altered.  



MAKE UP BY ME ON A GORGEOUS BRIDE.
FOUNDATION SHOULD BE FLAWLESS AND WELL BLENDED
TO APPEAR PERFECT IN PHOTOGRAPHS. 

 

THE GORGEOUS BRIDE IS NOW CAMERA READY
FOR HER BIG DAY.

 

Foundations that claim they are HD ready basically mean the powders are finely milled to minimise that caked on look, the creams smooth out fine lines and create the ultimate flawless skin. The formulas contain light deflectors and pigments that give the appearance of an even complexion. The light texture gives a more natural look, while the pigments blend with the skin.

HMUA | SMINKA INK MAKE UP BY SANDRA (me)
PHOTOGRAPHY | MICHAEL BURG (Sydney Photographer)
MODEL | ADRIANA K

Notice the face does NOT appear white even though the lighting is focused on that area.
 This is thanks to foundation used that is suitable for High Definition Photography.

 

So now there is no reason why you can't look fabulous in those selfies. You know the secret now so get painting, I mean creating fresh make up application.

 

Here are some examples of recent make up I did for a professional Photographer - Kristina Yenko (Sydney based). Foundation used was NAPOLEON PERDIS Foundation Stick and Camera Finish Powder Foundation. This particular foundation shoots well for photos.

HMUA: SMINKA INK MAKE UP BY SANDRA (me)
Hair was also assisted by Nancy Trieu
MODEL: Hannah
Photography taken on my Samsung Phone.



HMUA | SMINKA INK MAKE UP BY SANDRA (me)
Hair also assisted by Nancy Trieu
PHOTOGRAPHY | KRISTINA YENCO
for
LONDON MGT GROUP
MODEL | HANNAH

HMUA | SMINKA INK MAKE UP BY SANDRA (me)
Hair assisted by Nancy Trieu
PHOTOGRAPHY | KRISTINA YENCO
for
LONDON MGT GROUP
MODEL | ALEX W



So get Camera Happy peeps and get that Foundation finish on point.
Until next time

SK x